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Telegram is a popular messaging app widely used across the globe, with over more than 1 billion active users. However, unlike many other messaging applications that are free to use, Telegram generates revenue through various methods. The company's business model is largely based on a paid service approach and specific advertising.

One of the most notable features of Telegram is its premium tier, known as telegram 中文 版 下载 Pro. Introduced in 2024, this paid subscription service offers users exclusive features not available to the standard version, such as expanded storage, more media upload size, exclusive stickers, and higher customer support. For a monthly fee of $3.99, users can enjoy these premium benefits while also supporting the development of the app.

Furthermore, Telegram makes money from specific advertising. While its ad policy may seem conservative, the company allows businesses and organizations to send sponsored messages and stickers to their subscribers, promoting their products and services. This model benefits both the businesses looking to boost brand awareness and Telegram, which can earn revenue from these promoted messages.

In addition to these revenue streams, Telegram has also been reported to offer premium features to organizations through its so-called 'Business Telegram' platform. This service enables companies to embed the app into their workflow, using features such as customer support. While the pricing model for this service is not disclosed, it is evident that Telegram is targeting big customers and organizations willing to pay for enhanced functionality.

Another way Telegram makes money is by offering its services to individuals and businesses through its API Programming Interface (API). Developers can create custom applications and integrations using Telegram's API, which can be licensed for a yearly fee. This model has proven to be revenue-generating, particularly among large organizations and businesses with complex operations.

It is worth noting that Telegram remains a largely freemium service, where the majority of users do not pay for any services. However, the revenue generated from its various monetization strategies indicates that the company is financially sound, and its user base continues to expand steadily. With its unique set of capabilities and targeted approach to promoting, Telegram has managed to carve out its own niche in the competitive messaging app market.