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Telegram Ads, a relatively new entrant in the digital advertising landscape, offers businesses a unique opportunity to reach their target audience. As a beginner, understanding how to navigate the Telegram Ad platform can be confusing, but don't worry, in this article, we will break it down into simple steps to help you get started.

First and foremost, it's essential to know the basics of Telegram Ads. The platform allows you to create various ad formats including video ads, and even interactive ads. The platform also allows you to target specific demographics with a range of parameters including language, location and interest.

To start creating a promotion, you need to set up a Telegram Ads account. Signing up is relatively straightforward and only requires you to provide basic information such as your name, email address, and security question. Once you're logged in, you will be prompted to fill out a short form with information about your business and the campaign you want to run.

The next step is to set up your ad account, which includes configuring your payment method and billing information. You can use a credit card to pay for your ads, and the payment is based on a cost-per-click model. This means that you only pay when someone clicks on your ad.

Now that your account is set up, it's time to create your ad ad. Here are the basic steps you need to follow:

Choose your ad format: Telegram Ads offers a range of ad formats, including video ads. Image ads are a great way to get started, as they're relatively simple to create and can be quite effective. However, if you want to create a more engaging experience for your audience, consider using interactive ads.

Set your budget and target audience: Determine how much you want to spend on your campaign and who you want to target. You can use a range of parameters to narrow down your audience, including interest and habits.

Create your ad copy: This is where you get to showcase your personality. Your ad copy should be concise, and informative. Remember to include a clear call to action to encourage your audience to take action.

Add content: Your ad images are crucial in grabbing the attention of your audience. Use high-quality images that are relevant to your brand and ad copy. Don't forget to add labels to highlight the most important information.

Set up your ad tracking: Finally, it's essential to track your ad performance to see what's working and what's not. Telegram Ads offers a range of analytics tools to help you track your ad performance, including click-through rates, conversion rates, and cost-per-conversion.